Reclaim Your Wellness program

Reclaim Your Wellness

HealthyWomen and Black Women's Health Imperative Partner on a national obesity awareness campaign


The rate of obesity in the United States has risen from 12% in 1991 to 42% in 2022. "We know women living with obesity have a higher chance of developing serious health conditions and other diseases, explained HealthyWomen CEO Beth Battaglino, RN-C. "There is also a high level of shame and stigma associated with the disease — and even a lack of awareness that obesity is a disease."

For Black women, who have the highest rates of obesity in the United States, dispelling stigma and raising awareness are particularly important. "So often, the underlying causes of obesity are not fully examined when it comes to Black women," said Linda Goler Blount, MPH, president and CEO of Black Women’s Health Imperative. "Our partnership provides both organizations with a platform to engage all women, healthcare providers and policymakers to understand and address the fundamental relationship between socially and racially mediated stress, obesity and disease."

The multifaceted "Reclaim Your Wellness" campaign raises awareness of obesity as a disease and national health crisis, without stigma, judgment and bias. Both partners provide tailored educational and lifestyle content and resources, along with interactive tools, podcasts and stories from real women on the physical and emotional effects of obesity.

The program is supported by Novo Nordisk.

Read more about our initiative and explore the content below.

Featured Content

Real Women, Real Stories

Videos and Podcasts


Spanish Articles

Obesity Resource List

Obesity is a disease characterized by having excess fat that causes health risks. Genetic, environmental, and metabolic factors cause obesity, which is a complicated disease and can be difficult to control through nutrition and exercise alone. For more information, be sure to contact your healthcare provider and visit the links provided below.