Search powered by AI
Healthy Women Image

Deb Gordon

Deborah D. Gordon has spent her career trying to level the playing field for healthcare consumers. She is co-founder of Umbra Health Advocacy, a marketplace for patient advocacy services, and co-director of the Alliance of Professional Health Advocates, the premiere membership organization for independent advocates. She is the author of "The Health Care Consumer's Manifesto: How to Get the Most for Your Money," based on consumer research she conducted as a senior fellow in the Harvard Kennedy School's Mossavar-Rahmani Center for Business and Government.

Deb previously spent more than two decades in healthcare leadership roles, including chief marketing officer for a Massachusetts health plan and CEO of a health technology company. Deb is an Aspen Institute Health Innovators Fellow, an Eisenhower Fellow and a Boston Business Journal 40-under-40 honoree. Her contributions have appeared in JAMA Network Open, the Harvard Business Review blog, USA Today, RealClear Politics, The Hill and Managed Care Magazine. She earned a BA in bioethics from Brown University and an MBA with distinction from Harvard Business School.

Full Bio
Navigating COPD in Rural America

Navigating COPD in Rural America

Living in a rural area can affect your COPD. Here’s what you need to know.

Conditions & Treatments

Español

Navigating COPD in Rural America Infographic

1 in 5 Americans live in a rural area.

Rural Americans face more health challenges than people living in cities and difficulties getting healthcare because of:

  • Clinician shortages
  • Hospital closings
  • Long distances to get to hospitals, specialists and pharmacies
  • Lack of public transportation

These factors make it harder to live with COPD.

What Is COPD?

COPD, or chronic obstructive pulmonary disease, is a progressive lung condition that causes inflammation of the airways, making it hard to breathe.

COPD is the 5th leading cause of death in the U.S.

COPD in Rural Areas

1 in 12 of people in rural areas have COPD compared to 1 in 20 in urban areas.

Compared to people who live in cities, people in rural areas are:

  • 2x as likely to have COPD
  • More likely to go to the hospital for COPD
  • More likely to die from COPD

Why COPD Is Worse in Rural Areas

People in rural areas:

  • Are more likely to smoke
  • Have fewer stop-smoking programs
  • Are more likely to work in industries that expose them to pollutants
  • Live with more indoor pollution from burning wood or coal for heating or cooking
  • Have more medical problems that can make COPD worse
  • Have less money to afford medications to treat COPD
  • Are more likely to not have health insurance
  • Have less access to healthcare, including specialists who treat COPD
  • May have more trouble getting diagnosed and treated for COPD

How to Manage COPD in Rural America

  • Track disease progression and symptoms to know if they’re getting worse
    • Use that information as an early warning and get to care
  • Use telehealth for:
    • Remote monitoring to track symptoms, trends and triggers
    • Digital pulmonary rehab to learn strategies
    • Routine and time-sensitive care
  • Line up transportation in advance
    • Insurance may cover transportation or local nonprofits may help
    • Medicaid is required to pay for non-emergency medical transportation
  • Make a COPD Action Plan with:
    • Your medicines
    • How to know it’s time to seek care
    • How to reach your clinician
    • Transportation options
  • Make lifestyle choices that keep COPD from getting worse
    • Quit smoking
    • Exercise for strength and stamina
    • Eat nutritious foods
    • Avoid irritants like dust and pollen
    • Get good sleep
    • Get vaccinated to prevent infections that make COPD worse
  • Advocate for yourself
    • You may have to look harder or travel farther for a lung specialist.
    • Most health insurance (including the VA and Medicaid) have to offer specialists within a certain travel time or distance. If they don’t, you can get an exception to see someone out of the insurance network (but you have to request it).
    • Find free or lower-cost care from rural and federally qualified health centers.

Remember: You ALWAYS have the right to emergency care.

Resources

American Lung Association – My COPD Action Plan

COPD Action Alliance – Veterans and COPD

COPD Foundation – My COPD Action Plan

This educational resource was created with support from Chiesi, Sanofi and Regeneron.

You might be interested in
Trending Topics