Eve Dryer
Eve Dryer
There are many ways to describe the role Eve has played during her more than 20 years of work in healthcare communications: a visionary, a trailblazer, an advocate and a strategist. Throughout this time, her unwavering passion and dedication to supporting health care access, innovation and outcomes have earned her the respect and admiration of her peers.
Vox Medica Health Care Public Relations, now part of Vox Medica, Inc., flourished as a practice under Eve’s
leadership. Her communications work has spanned a number of therapeutic categories, including mental health,
oncology, respiratory and women’s health, and health initiatives that specifically address the underserved needs
of seniors and multicultural populations. Eve was an integral part of the agency’s award-winning campaign
with the National Coalition on Aging called My Medicare Matters, a national community activation program
that enrolled seniors in Medicare Part D. Her work has also garnered three Silver Anvil Awards from the Public
Relations Society of America (PRSA), two Philadelphia PRSA Pepperpot Awards and recognition as a 2008 Mover
and Shaker in the annual PharmaVOICE 100.
Prior to founding Vox Medica Health Care Public Relations (formerly Signova) in 1999, Eve was a member of
the senior management team of the top-ranked global health care agency, Manning, Selvage & Lee (MS&L),
where she was the managed care counselor for all health care clients and also directed the formation of MS&L’s
constituency relations practice. She also served as the national account director for several major clients,
including (then) Pharmacia and Roche, as well as serving as senior counsel to the Kaiser Permanente and
General Motors Health Care Initiatives teams.
Eve joined MS&L in 1996 from Aetna-U.S. Healthcare, where she had been a vice president and head of
communications. From 1988 to 1995, she was the lead communications consultant for Intracorp, a subsidiary
of CIGNA and a pioneer in disease management and disability management services.
Eve is a graduate of American University in Washington, DC, with a Bachelor of Arts degree in journalism.
She is a member of the Global Board of Directors of the Healthcare Businesswomen’s Association (HBA), where
she oversees stakeholder relations and the HBA Advisory Board, whose membership is composed of senior
executives in the health care industry. She was also a founding director of the Philadelphia HBA Chapter, a 2-year
board member of the Metro Chapter and served as co-chair of the 2006 and 2007 Leadership Conferences. Eve
has served on the steering committee for the Biotechnology Industry Organization’s Diversity Summit since the event debuted in 2009, bringing together leaders in workforce development, science education, health disparities and community outreach. She has been a board member of The Cancer Support Community of Philadelphia since 2005, and chairs the Strategic Marketing Committee.
