Alyson Schefren
HealthyWomen's VP of Marketing and Communications
Prior to joining the team in January 2021, Alyson had a 20+ year career in ad sales marketing. Working for companies such as Conde Nast, Hearst, Reader's Digest, and NBCUniversal, Alyson is the epitome of an integrated marketing professional. She is an award-winning marketer with proven skills in cross-platform strategy development for integrated marketing campaigns.
Alyson offers a unique combination of creativity and analytical skills with the ability to think strategically and assess organizational and client needs. She has a proven track record of revenue growth across print, digital, linear and social media. In her role at HealthyWomen, Alyson will spearhead corporate communications, funded programs, events, and more — and ensure HealthyWomen gets the attention it deserves!